Lukin Center Commercial

We were tasked with creating the first ever commercial for the Lukin Center, which is a group of physiatrists offices. We worked very hard to achieve their goals in both the commercial production and the streaming media buy.

The commercial was produced to show viewers clients that they can identify with. We also highlighted the different types of therapy you offer from children therapy to couples and group therapy. All while showing the VIP level of your practice in both aesthetics and quality of therapist care. We ended with a call a call-to-action page that incorporated the new slogan we came up with for them, 'Get Lukin Centered'. We had a QR Code up the entire spot to allow the viewer easy access to get in touch with them to set up an appointment to become a new client.



We then crafted a media campaign that would hit their target consumer. They do not take insurance so we had to target people who made over $200,000 dollars a year. Here is a quick summary of the the numbers we were able to reach on a small budget in Bergen County just outside of New York City. In total on Spectrum and Comcast we were able to get 774,925 streaming impressions of the commercials only to their target audience in the towns surrounding Englewood. They have an office there that was under performing. There were also 7,375 airings of the commercial on Comcast cable TV in Bergen County on multiple cable TV Networks.