Saylor

Saylor is a creative agency with entertainment in its DNA. Founded in 2021 by Will Trowbridge, a former executive at Netflix and Disney, the agency was born out of a desire to rethink how creative partnerships are built and executed. Rather than operating like a traditional vendor, Saylor set out to become a true extension of its clients’ teams—bringing together strategy, creative, and production under one roof to deliver cohesive, effective, and conversation-starting work.



What began as a lean, two-person operation has quickly grown into a 77-person agency that works with some of the world’s most influential entertainment brands, including Netflix, Disney, Paramount, and Prime Video. That scale didn’t come from chasing headcount or revenue; it came from a consistent focus on quality, collaboration, and adaptability. From day one, the agency has prioritized long-term partnerships over quick wins, and that mindset continues to drive sustainable growth.



What sets Saylor apart is its integrated, people-powered model. By blending strategy, creative, and production under one roof, the agency delivers smarter, faster, more resonant work. Teams are structured to collaborate across disciplines, breaking down silos and giving employees room to experiment and grow their skill sets. This operational flexibility has led to standout campaigns optimized for conversation—particularly on social, where Saylor’s work drives engagement.



Innovation at Saylor isn’t about chasing trends; it’s about solving problems creatively and customizing solutions for each client. The agency rejects cookie-cutter models in favor of bespoke strategies tailored to client needs and audience behaviors.



Talent development is a core tenet of Saylor’s success. As the agency grew, so did its commitment to cultivating leadership from within. Key promotions—including Karl Rinderknecht to COO, Sean Reed to Director of Accounts & Strategy, Raul Rios to Head of Strategy, and Nicole Stetter to Head of Creative—reflect a belief in scaling not just headcount, but institutional knowledge and shared vision.



With a focus on client value, a commitment to inclusive growth, and a proven ability to scale without sacrificing creativity, Saylor is more than a creative agency—it’s a blueprint for what the future of entertainment advertising can look like.