2025
PHILIPS Smart Lock Box
Entrant Company
Huishi
Category
Video - Safety
Client's Name
PHILIPS
Country / Region
Taiwan
This film shows that secure storage isn't just about protection—it's about presence. Instead of highlighting specs, we focused on how technology quietly integrates into real lives. Through three characters—a businessman, a mother, and a grandmother—we reveal the emotional role of the safe in work, memory, and family. With understated visuals and soft light, the product becomes a silent guardian in everyday spaces. Not just a place to store things, but where trust, memories, and life are gently held.
Credits
Entrant Company
weights&pulleys
Category
Video - TV Ad Campaign
Entrant Company
Tiantian Shao
Category
Integrated Marketing - Integrated Marketing Campaign
Entrant Company
ADMERASIA
Category
Integrated Marketing - Brand Partnerships
